A compiled reference of 25 verified statistics on vacation rental management fees, from full-service and half-service commissions to long-term rates, the billing models operators use, the costs that sit outside the headline percentage, and how fees shift by market. Every figure is drawn from a named public source (iGMS, Awning, TIDY, Evolve, Baselane, and public reporting) and independently checked before publishing.
Key statistics
15 highlights from this report
Key statistics
Key takeaways
Full-service management runs 20-40% of revenue, half-service 10-15%, and long-term just 8-12%. The spread tracks how much of the operation the manager actually absorbs.
Full-service vacation rental management fees run 20% to 40% of gross rental revenue.
Comprehensive full-service managers cluster at a 25% to 35% commission.
The 2026 national average for full-service management is roughly 20% to 25%.
Half-service or channel management runs about 10% to 15% of revenue.
AI-driven management is priced as low as 3.9% of gross bookings, with a $39/month minimum.
Long-term rental managers charge about 8% to 12% of monthly rent.
A short-term rental costs roughly three times more to manage than the same home on an annual lease.
Vacasa's homeowner commission is typically 25% to 35% of revenue plus additional fees.
Casago acquired Vacasa for roughly $130 million, in a deal that closed May 1, 2025.
Cleaning runs $50 to $350 or more per turnover depending on property size.
Setup or onboarding fees typically run $0 to $1,000.
By market, commissions run about 20-25% urban, 25-30% beach, and 30-35% mountain.
Evolve's plans run from a 10% Core fee to 15% Plus, with a custom Pro rate.
Short-term rental insurance runs about $7 or more per booked night.
Long-term managers commonly add a 5% to 15% markup on maintenance costs.
How we built this report
Every figure in this report was compiled in July 2026 from named, public sources and verified before publishing.
- Compiled from primary sources
Figures come from the pricing pages and fee guides of management companies (Evolve, TIDY, Vacasa via Awning's review), platform and software fee guides (iGMS, Awning, Baselane), and public reporting on Vacasa's scale and acquisition.
- Only explicitly stated figures
We include only ranges a named source states directly, and attribute each one inline at the point it appears.
- Disagreements shown, not averaged
Where sources give different bands, we show both rather than blending them into a false single number, because fee spreads reflect genuinely different service tiers.
- Independent review
Written by Sam Parks and reviewed by co-founder Rohan Nagabhirava before publishing.
Note: these are self-reported and guide-level ranges, not an audited survey. Individual quotes vary by property, market, and contract, and should be confirmed with the specific manager.
The fee landscape, by the numbers
All 25 figures in this report, grouped by theme, each drawn from a named public source and independently verified before publishing.
Fees by service tier
There is no single vacation rental management fee; the rate tracks how much of the operation the manager absorbs. According to Awning's 2026 breakdown, full-service runs "18% to 40%" (a national average near 20-25%) and half-service "10-15%," while iGMS frames the outer span at "10% to 50%." At the low end, TIDY prices its AI tier at "3.9%, with a $39/month minimum" against 20-35% for conventional full-service.
Statistic 1
Full-service vacation rental management fees run 20% to 40% of gross rental revenue.
iGMS, Awning (2026)
Statistic 2
Comprehensive full-service managers cluster at a 25% to 35% commission.
Compiled operator pricing (2026)
Statistic 3
The 2026 national average for full-service management is roughly 20% to 25%.
Awning (2026)
Statistic 4
Half-service or channel management runs about 10% to 15% of revenue.
Awning, TIDY (2026)
Statistic 5
The full outer range spans 10% to 50% of monthly rental income.
iGMS (2026)
Statistic 6
AI-driven management is priced as low as 3.9% of gross bookings, with a $39/month minimum.
TIDY (2026)
Statistic 7
Long-term rental managers charge about 8% to 12% of monthly rent.
Baselane (2026)
What this means: the more of the operation a manager absorbs, the higher the cut. Full service (20-40%) covers turnovers, cleaning, pricing, and guest support; half-service (10-15%) hands that load back to the owner; and the AI-managed floor near 3.9% shows how much of the fee is labor rather than software.
Pricing models & operator rates
Beyond the headline percentage, iGMS identifies three billing structures: a commission "paid to property managers on a monthly basis," a fixed-rate "flat fee every month," and a guaranteed-income model that pays the owner "a fixed monthly rate even during months when the property has few or no bookings." Evolve's published tiers show the hybrid pattern, from a 10% Core plan to a 15% Plus plan, and co-hosting arrangements run a wider "10-25%" band.
Statistic 1
The commission model charges a monthly percentage of what the property earns.
iGMS (2026)
Statistic 2
The fixed-rate model is a flat monthly fee regardless of booking volume.
iGMS (2026)
Statistic 3
The guaranteed-income model pays the owner a fixed monthly rate and keeps any upside.
iGMS (2026)
Statistic 4
Evolve's Core plan starts at a 10% management fee.
Evolve (2026)
Statistic 5
Evolve's Plus plan runs 15% for additional performance services.
Evolve (2026)
Statistic 6
Evolve's Pro plan uses a custom rate that reduces with portfolio size.
Evolve (2026)
Statistic 7
Vacasa's homeowner commission is typically 25% to 35% of revenue plus additional fees.
Awning review (2026)
Statistic 8
At its documented peak, Vacasa managed more than 35,000 rentals across 34 US states.
Public reporting
Statistic 9
Casago acquired Vacasa in an all-cash deal valued at roughly $130 million, closed May 1, 2025.
Public reporting
What this means: the three billing models mostly repackage the same economics; what changes is who carries the risk. Named operators bracket the band cleanly: Evolve's 10-15% sits at the value end, while Vacasa, even as the largest operator on record, lands squarely in the 25-35% full-service range.
Costs beyond the commission & market variation
A full-service commission bundles marketing, dynamic pricing, guest communication, and cleaning and maintenance coordination, but several costs sit outside it. Awning notes setup fees of "$0-$1,000," cleaning of "$50 to $350+ per turnover," and insurance "around $7 or more per booked night"; Baselane adds a "5-15% markup on maintenance." Rates also drift by market and by rental term, the starkest gap being short-term versus long-term management.
Statistic 1
Setup or onboarding fees typically run $0 to $1,000.
Awning (2026)
Statistic 2
Cleaning runs $50 to $350 or more per turnover depending on property size.
Awning (2026)
Statistic 3
Short-term rental insurance runs about $7 or more per booked night.
Awning (2026)
Statistic 4
Long-term managers commonly add a 5% to 15% markup on maintenance costs.
Baselane (2026)
Statistic 5
Long-term management setup fees commonly run $300 to $500.
Baselane (2026)
Statistic 6
Urban rentals tend to run 20% to 25% commission.
iGMS (2026)
Statistic 7
Beach rentals tend to run 25% to 30% commission.
iGMS (2026)
Statistic 8
Mountain rentals tend to run 30% to 35% commission.
iGMS (2026)
Statistic 9
A short-term rental costs roughly three times more to manage than the same home on an annual lease.
Baselane (2026)
What this means: the headline percentage rarely tells the whole story. Setup fees, per-turnover cleaning, insurance, and maintenance markups stack on top of the commission, and the base rate itself drifts from roughly 20-25% urban to 30-35% mountain, which is why a short-term rental costs about three times more to manage than the same home on an annual lease.
Cite this study
Academic or press use: copy a ready-made reference. RapidEye is the publisher.
Quick FAQ
What is the average vacation rental management fee?
Full-service vacation rental management fees typically run 20% to 40% of gross rental revenue, with most comprehensive-service companies clustering in the 25% to 35% range. Awning cites a 2026 national average for full-service management of roughly 20% to 25%. The exact rate depends on service scope, property location, and property type.
How much do vacation rental managers charge compared to long-term rental managers?
Long-term rental managers typically charge 8% to 12% of monthly rent, while short-term and vacation rental managers charge 25% to 40% of rental revenue, according to Baselane's 2026 fee breakdown. Short-term fees are higher because managers handle frequent turnovers, cleaning, guest communication, and around-the-clock support.
What is the difference between full-service and half-service vacation rental management?
Full-service management, where the company handles everything from guest check-in to maintenance, runs about 18% to 40% of revenue. Half-service or channel management, which typically excludes cleaning and maintenance, runs about 10% to 15%. Software-only tools are usually a flat monthly fee rather than a percentage.
What do vacation rental management fees include?
Full-service fees commonly bundle listing marketing, dynamic pricing, guest communication, booking management, and coordination of cleaning and maintenance. Cleaning is often passed through to the guest or billed separately at $50 to $350 or more per turnover, and maintenance may carry a 5% to 15% markup. Onboarding or setup fees of $0 to $1,000 are common on top of the commission.
Do vacation rental management fees vary by market?
Yes. According to iGMS, urban rentals tend to run 20% to 25%, beach rentals 25% to 30%, and mountain rentals 30% to 35%, reflecting differences in access, seasonality, and maintenance intensity. Premium and remote markets generally push fees toward the high end of the range.
Data sources
Every figure in this report traces to one of these named public sources, each checked against the original before publishing.
iGMSigms.com
Awningawning.com
Evolveevolve.com
TIDYtidy.com
Baselanebaselane.com
Wikipediawikipedia.org
Full references
- iGMS, "Vacation Rental Property Management Fees Compared: How They Charge You"https://www.igms.com/vacation-rental-property-management-fees/
- Awning, "Airbnb Management Fees: Complete Cost Breakdown (2026)"https://awning.com/post/airbnb-management-fees
- Evolve, "Vacation Rental Management Fees Across Management Models"https://evolve.com/blog/homeowner-tips/how-much-should-i-pay-for-vacation-rental-management
- TIDY, "Property Management Fees: 20-35% vs 3.9%"https://www.tidy.com/property-management-fees
- Baselane, "How Much Do Property Managers Charge? Full Fee Breakdown 2026"https://www.baselane.com/resources/how-much-do-property-managers-charge
- Awning, "Vacasa Review: Is Vacasa Property Management Worth It?"https://awning.com/post/vacasa-property-management-review
- Wikipedia, "Vacasa"https://en.wikipedia.org/wiki/Vacasa